Communications Audit Starter Checklist

1. Foundations

Our mission, vision, and values are clearly stated and easy to find Our communications goals are written down and known by staff We have a consistent tone of voice

2. Platforms

Our website is current and mobile-friendly Our social media channels are updated regularly Our email/newsletter is visually consistent and on-brand Internal communications tools are clear and functional

3. Messaging

Key audiences are defined (primary, secondary) Each channel has clear owners and roles Calls-to-action are simple, consistent, and measurable

4. Accessibility & Inclusion

We use alt text for images Fonts and colors meet accessibility standards Content is available in multiple formats (if needed for our audience)

5. Strategy & Rhythm

We have an editorial calendar or shared content plan Approvals are streamlined (not bottlenecked) We review performance regularly and adjust strategy